Friday, February 27, 2009

Monday, March 2, 2009

Hey Students:

I'll be out today on a trip! We're going to take a break from the logo design today to do a quick tutorial. Complete the tutorial and post the image on your blog.

Objective(s):


1. Photoshop Tutorial


Click here to get to the tutorial











Thursday, February 26, 2009

Friday, February 27, 2009

Objective(s):
1. How to design a LOGO using company background information
2. Design a LOGO based on company background information.

Agenda:
1. Finish your logo
2. Logo Critique in Groups
3. Logo Edit
4. Logo PowerPoint and Presentation

Digital Zen:
FINISH editing and creating your LOGO. (25-30 minutes)

Group Work:
Mr. Aguda will break you up into groups of 3-4.

Group Presentation

Wednesday, February 25, 2009

Wednesday, February 25, 2009

Objective(s):
1. How to design a LOGO using company background information
2. Complete Logo Research Project

Agenda:
1. Digital Zen (Warm up)
2. Demographics
3. Complete Logo Research Project

Digital Zen:
FINISH and PRINT your LOGO RESEARCH TABLE. (20 mintues)
Make sure your name is on it

Sunday, February 22, 2009

Monday, February 23, 2009

Objective(s):
1. Understand Demographic.
2. Complete Logo Research Project

Agenda:
1. Digital Zen (Warm up)
2. Demographics
3. Complete Logo Research Project

Digital Zen:
1. Watch the commercial #1: Describe the person or people that this marketing segment is targetted to. (1 Paragraph--make a vivid description!)
2. Watch commercial #2: Describe the person or people that this marketing segment is targetted to. (1 Paragraph--make a vivid description!)
3. Watch commercial #3: Describe the person or people that this marketing segment is targetted to. (1 Paragraph--make a vivid description!)

Friday, February 20, 2009

Friday, February 20, 2009

Objective(s):

1. Students will QUICK COMP
2. Students will research logo designs and analyze demographic and company influences on that design.

Agenda:
1. Quick Comp (25 minutes - Photoshop)
2. Logo Research Project
3. Group Presentation of Findings

Digital Zen (Quick Comp)
Download the picture below into PHOTOSHOP. Make this photo a focus on your editing. It can be in any size or proportion and you can use any text or other photographs and elements to design a comp.

Edit Me: Eiffel





Logo Research Project


The Branding Process

Wednesday, February 18, 2009

Wednesday, February 18, 2009

Objective(s):
1. Complete a quick comp warm-up
2. Learn about company symbolism (LOGOS) by creating a research poster.
3. Analyze how this graphic art represents a company's product and/or services.

Language objective(s):
1. What is a LOGO?
2. How does a LOGO represent a product?

Agenda:
1. Quick Comp (Warm up - 20 minutes)
2. Announcements
3. Logo Lecture (part 1)
4. Logo Research Project

Warm up: (20 minutes - Photoshop QuickComp) Save as QuickComp - date and post to your blog.
Quick Comp: Using an asymetrical color scheme, create a 500x500 pixel (150 dpi) composition that would best communicate your feelings and emotions behind this phrase:

PEANUT BUTTER
Announcements:
A. You need to have a DATA STICK for the 2nd semester (at least 1 GB capacity)
B. New notebooks? Only if you've run out of pages.

Wednesday, February 11, 2009

SEMESTER 1 FINAL EXAM

Objective(s):

1. Students will take a FINAL EXAM


Part 1: Tutorial (pacing: 30 minutes)

Complete the following tutorial. (Hold SHIFT while clicking to open it in a new window)




Install the cool brushes first. When painting the brushes, don't click and drag. Just click!


Part 2: David Beckham Fan Poster


Create a composition 1024 x 768 pixel with (72 dpi)


Download:



and



Create a fan poster mixing the two pictures somehow. Use any techniques you know to blend this well.


Guidelines:

- TEXT (no more than 2 fonts)

- Use BOTH pictures

- 1 or 2 Other Elements besides the pictures (lines, brushes, etc.)

- Use a good color scheme

- Harmony and Balance (not too busy, be very deliberate about the placement of everything)


Here is an example: DO NOT COPY MY EXAMPLE. MAKE YOUR OWN!


Grading is based on Guidelines, Creativity, and Technique!!!


Monday, February 9, 2009

Tuesday, February 10, 2009

Objective(s):
1. Review for the FINAL PRACTICAL EXAM by completing one more COOL tutorial.

Dear Students:
I'm out on a trip today. Remember that the final will be in this order:

(1) Tutorial (complete a tutorial without my help)
(2) Copy This (Copy a composition, without a tutorial, and without my help)
(3) Create your own composition (Create your own composition with my guidelines, with NO tutorial, and without my help)

So to practice the TUTORIAL piece, try this tutorial. Grading on the tutorial is based on how well you COPY THE ASSIGNMENT EXACTLY. (Not on how creative you are!) So make sure that what you post today is a very close copy!

http://www.forumdyali.ca/forum/english-tutorials/nike-fire-toturial-photoshop-1438.html

Post the composition onto your blog when you are done!

Thursday, February 5, 2009

Friday, February 6, 2009

Objective(s):
Final Practical Review

Today you will review techniques...

Please create a THANK YOU POST CARD (6 inches x 4 inches 300 DPI) Landscape OR Portrait for the DONORS who purchased Photoshop for us. In this composition you must include: (1) A note telling them thanks for their donation and how this program is going to help you become a better artist, (2) Your first name (not your last!), (3) 2 -3 Photos (HI RES) from http://sxc.hu

In your composition use 2-3 of the following techniques/elements:
1. Assymetrical Balance
2. Warm Colors or Cool Colors (Don't choose both!)
3. Max of 2 Fonts
4. Layer Masks (HINT: to blend pics!)
5. Blending Modes (HINT: Normal vs. Screen, etc.)
6. Paths
7. Brushes, lines, etc.
8. Layer Blends (like dropshadows, etc.)

Save your file as THANKYOUNOTE.psd and as a jpeg.

Email to me at the end of the period!

Tuesday, February 3, 2009

Wednesday, February 4, 2009

Objective(s):

1. Students will understand the term branding by creating a report about a company's marketing strategy.




Warm up:
If you haven't finished your online portfolio, please complete this first before the warm-up.

Read the following

The name is the most important element of a successful brand. Packaging changes, advertising changes, products even change but brand names never change. Where do great brand names come from? All different sources, they may come from family names or perhaps the inventor’s favorite color or animal or sometimes the names are just completely made up. For example, McDonald’s is a family name, Adidas was created from the inventors name Adi Dassler, Volvo
means “to roll” in Latin and KODAK was completely made up by the inventor George Eastman because he thought it was unusual and different.

Now answer the questions on your blog. Be prepared to share out:

1. Why are brand names important?
2. Name three different sources of brand names.
3. Do you think brands are important? Why?
4. Do you have a favorite brand? What is it and why do you like it?